Get the insights you need to enrich your retail/fashion curriculum or grow and train your corporate and field visual teams.

Nichole Simms

Retail Expert, Author and Speaker

With over 35 years of immersion in the vibrant world of retail and visual merchandising, I, Nichole Simms, bring a wealth of expertise poised to elevate your business. Throughout my 35-year journey dedicated to mastering these domains, I've honed practical insights and strategies primed to propel retail and fashion businesses to unprecedented heights.

As a sought-after speaker, I infuse every business and retail event with dynamic energy. My passion for the industry is palpable, as I share real-world examples, actionable advice, and cutting-edge strategies, leaving audiences inspired and equipped for success.

My forte lies in training and development, where I excel in coaching boutique staff on visual merchandising standards and retail management best practices. I foster an environment of growth and learning, ensuring that every team member is equipped with the tools needed to thrive in today's competitive market.

But my impact extends beyond boutiques; I've successfully galvanized field and corporate teams, empowering them with the fundamentals of visual merchandising and sales. By imparting my knowledge, I enable teams to drive sales and foster sustainable business growth.

What sets me apart is my unwavering commitment to excellence. I approach every opportunity with enthusiasm and dedication, ensuring that my clients receive nothing short of exceptional service. My reputation precedes me, earning the trust and admiration of peers and clients alike.

In essence, I am not just a retail and visual merchandising expert; I am a catalyst for transformation. With my guidance, your business will thrive, emerging as a beacon of innovation and success in the ever-evolving retail landscape. Invite me to be the driving force behind your next business endeavor, and together, let's script a story of remarkable success.

What Every Fashion Designer needs to Know Before Launcing Thier Retail Empire

Discover the essentials of fashion retail success at our presentation, "What Every Fashion Brand Needs To Know Before Starting Their Retail Empire." Uncover selling fundamentals, marketing essentials, and the ABCs of retail success in a dynamic session. Dive into the keys that elevate your brand, captivate customers, and build a thriving empire.

This presentation can also transition to a 2 hour workshop for teams and small groups. Whether they are newcomers or a seasoned professionals or entrepreneurs, this presentation is your guide to navigating the intricate world of fashion retail.

Don't miss the opportunity to gain insights that can transform your brand's journey. Book this workshop/speech for an empowering exploration into the foundations of retail triumph!

5 Merchandising Strategies For An Online Stores That Boost Sales

Get ready to supercharge your online sales with the workshop, "5 Merchandising Strategies For Online Store That Sells". Perfect for brands looking to up their digital game and boost the bottom line. Dive into must-know strategies for spicing up your product displays and turning your website into a sales powerhouse.

This workshop will share the insider secrets on common fashion brand blunders and share savvy tips to dodge them. Plus, leave with practical updates you can implement right away for some quick cash flow. Whether your attendees are a rookies or a pros, this workshop is their ticket to online store success!.

the 4 Fundamentals for Visual Merchandising and Thier Direct Effect on store sales

For colleges and fashion retail companies, book my workshop, "The 4 Fundamentals of Visual Merchandising and Their Direct Effect on Store Sales." Explore the top 4 Visual Merchandising Basics crucial for success in the fashion industry. Discover why Visual Merchandising stands as the cornerstone of thriving fashion retail enterprises.

Learn to wield Visual Merchandising as a strategic marketing tool to amplify foot traffic and drive sales in the fiercely competitive fashion market. Gain practical insights on integrating Visual Merchandising principles into your fashion career for maximum impact.

Elevate your understanding of retail aesthetics and functionality, and unlock the potential of Visual Merchandising to enhance your brand's presence and profitability. Book this workshop and revolutionize your approach to fashion retail, taking your company or event to new heights of success!.

Here a some Reels

Here some clips of my past speaking engagements and workshops.

My workshop at SOURCING AT MAGIC.

Podcast interview on Parsons School of Design's Retail Revolution.

Book Nichole For your next Event Or Training